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SEO

Our expert insights and strategies will guide you through the processes and intricacies of perfecting SEO to set your brand up for success.
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ChatGPT search vs Google
Ai

March 14, 2025

ChatGPT search vs. Google: What’s the difference?When you need information fast, do you turn to Google or ChatGPT? While both offer answers to your queries, they work in fundamentally different ways. So, which one is actually better for search? Belo
Keyword cannibalization happens when multiple pages on your website compete against each other because they target the same keywords, which can hurt your website’s rankings and decrease traffic. In this video, we’ll explain how to identify and fix cannibalization and show you an AI tool you can use to make this process easier. Keyword cannibalization is quite a common challenge, but these tips--along with our keyword cannibalization tool--will help you solve it once and for all. Key takeaways: - What keyword cannibalization is - How to find keyword cannibalization - How to fix keyword cannibalization - 301 redirects - Moving or deleting overlapping content - Canonical and no-index tags - Linking to the main page - Creating new pages -- Resources: Ready to get started? Visit Entail’s website: https://entail.ai/?utm_source=youtube&utm_medium=socials&utm_campaign=description-links&utm_content=socials-link Check out our article for more insights: https://entail.ai/perspectives/keyword-cannibalization-seos-biggest-challenge See our keyword cannibalization tool in action: https://entail.ai/products/content-strategy-software/keyword-cannibalization-tool -- Timestamps: 00:00 Introduction 00:35 What is keyword cannibalization? 01:53 Example of keyword cannibalization 02:38 How to find keyword cannibalization 04:09 How to fix keyword cannibalization 04:21 301 redirects 04:44 Remove overlapping content 05:09 Canonical and no-index tags 05:36 Internal linking 06:00 New page 06:20 Conclusion -- About Entail: Entail AI is an organic marketing platform that enables businesses to generate revenue from social media and SEO. Entail's CMS offers an enterprise-grade solution for content strategy, creation, and SEO. Entail's CRO is a fully automated software that enables businesses to increase conversion rates from their content. Take your next steps with Entail: https://entail.ai/demo -- Socials: LinkedIn: https://www.linkedin.com/company/entailai Facebook: https://www.facebook.com/EntailAI Tik Tok: https://www.tiktok.com/@entail_ai Twitter: https://twitter.com/entail_ai Instagram: https://www.instagram.com/entail.ai/
Content strategy

February 28, 2025

The best tool to fix keyword cannibalizationHaving multiple pages rank for the same keyword might seem like a win. But unfortunately, it’s not that simple. While there are exceptions, targeting the same set of keywords across multiple pages can
SEO KPIs to track
Analytics

February 19, 2025

SEO KPIs: 10 performance metrics you should track in 2025Are you pouring time and resources into SEO yet feeling like you're throwing darts in the dark? You're creating content, tweaking meta descriptions, and maybe even dabbling in link building, but are y
SEO goals
Marketing

February 7, 2025

6 SEO goals to target in 2025 (& how to achieve them)Setting clear, actionable SEO goals is extremely important—you can't measure success without them. However, knowing which specific goals to set and making sure they're realistic can be challenging. I
SEO lead generation
Lead generation

November 27, 2024

SEO lead generation: 7 techniques to attract and convert visitorsLead generation through SEO isn't as mystifying as it might seem—it's just another type of SEO conversion. While a conversion refers to users completing desired actions on your site, like making a pur
How to convert blog traffic
Marketing

November 26, 2024

7 proven strategies to convert blog traffic into customersConverting blog traffic is about understanding intent and guiding users to the next step in their journey. Whether they're discovering your brand for the first time or considering a purchase, most of
SEO vs. PPC
Marketing

October 18, 2024

SEO vs. PPC: Which one should you invest in?Both SEO and PPC are powerful marketing strategies that drive traffic and conversions, but they work in different ways and offer unique benefits. So, how do you know which will deliver the best result
SEO vs. SEM: Which strategy delivers better ROI?
Marketing

October 18, 2024

SEO vs. SEM: Which strategy delivers better ROI?SEO (Search Engine Optimization) and SEM (Search Engine Marketing) rely on the same channel: search. The difference is that SEO refers to optimizing a website to rank in organic search results, while
Man analyzing and interpreting Google's Crawl Stats report
Guide

August 5, 2024

Google's Crawl Stats report: A guide to monitoring your site’s crawlabilityCrawl stats are the metrics in Google Search Console's Crawl Stats report that indicate how Google crawls your website. Monitoring this report is key for maintaining site health, identifying issues, a