Establish authority with expert content
Content marketplace

Establish authority with expert content

Find, test, train, manage, and retain experts, writers, and other creators, all from one centralized platform
Book a demo

Find subject-matter experts

Match with the right content writers and creators to meet your audience’s needs
Find subject-matter experts
Educational background

Connect with professionals boasting assorted relevant degrees, qualifications, and certifications.

Practical experience

Rely on an expert with a demonstrable work history in their respective field, for instance, a Veterinarian.

Ability to showcase expertise

Create unique content that contains original media, personal examples, and practical demonstrations,

Authority and reputation

Establish trust across your target audience with reliable, useful, and value-adding information.

Meet the experts

Onboard experts and creators with ease

Screening

Experts are vetted via ID verification, background, checks, and references.

Assessment

Experts complete a variety of tests and submit a number of writing samples.

Orientation

Agreements are collated and experts are familiarized with brand guidelines.

Training

Experts are trained on the proven best practices outlined in our editorial style guide.

Final approval

Experts are continually reviewed and final approval is granted by the Lead Editor.

Book a demo

Solve every aspect of expert management

Allocate and track tasks

Allocate and track tasks

Assign content briefs to your creators of choice and monitor your content throughout creation, all the way to publication.

Monitor key performance metrics

Monitor key performance metrics

Maintain content quality and accuracy by assessing quality assurance insights provided through ongoing editorial review.

Process payments seamlessly

Process payments seamlessly

Track deliverables, calculate total time worked per month, manage invoices, and pay directly from the platform.

Guarantee content quality with a fail-safe editorial process

Assign
Create
Review
Fact-Check
Approve
Allocate tasks to specific creators
Allocate tasks to specific creators

Comprehensive content briefs are assigned to your expert creators, with each piece of content being trackable throughout the CMS.

Create interesting, people-first content
Create interesting, people-first content

Experts conduct thorough research using reputable sources and incorporate their personal experience to add value for your readers.

Guarantee engaging, error-free content
Guarantee engaging, error-free content

Experienced editors perform a two-part review of the content to eliminate errors, as well as enhance the overall quality of the content.

Ensure your content is factual
Ensure your content is factual

The claims staked by experts are fact-checked thoroughly to guarantee the optimal credibility and reliability of your content.

Publish content of the highest quality
Publish content of the highest quality

After obtaining the final stamp of approval from the Lead Editor, the content is optimized for conversion and published directly to your live website.

Entail’s content marketplace is the best choice for you

Explore the marketplace
One of the biggest challenges to creating helpful, top-quality content today is brands’ ability to connect with experts whose authority they can trust. We’ve recognized this challenge and brought you our Content Marketplace. Produce your content in partnership with reputable subject-matter experts, matched perfectly to your brand’s needs and preferences. Rely on a professional with an aligned educational background, demonstrable expertise, and proven practical experience in their field. Have total peace of mind knowing that the onboarding process is entirely taken care of - simply focus on retaining long-lasting partnerships with your expert creators. What’s more is that the platform enables you to seamlessly conduct post-onboarding operations, such as writer and payment management. In addition, we guarantee the optimal quality of your content through a streamlined content delivery workflow.

Distinguish your brand with expert content

Explore the value of expert-created content enriched with thought leadership insights and unique personal experiences.
Explore resources

Supercharge your performance with powerful add-ons

Book a demo
Strategy
Strategy

Generate a targeted content strategy that converts.

Marketplace
Marketplace

Create high-authority, value-adding expert content.

Page builder
Page builder

Publish content to optimized web pages without any dev work.

Cannibalization
Cannibalization

Identify, fix, and prevent keyword cannibalization.

Content service
Content service

Get top-tier expert content with a fully-managed service.

waves

FAQs

What is the value of using Entail’s expert content marketplace vs. creating content in-house?

Our expert content marketplace saves valuable time and effort by offering access to a diverse range of experts, opinions, and specialists. This not only saves time and effort but also ensures high-quality content without burdening your employees or compromising their primary responsibilities.

Which kinds of experts and/or creators can be expected on the marketplace?

The marketplace encompasses experts and creators from a wide range of fields. You can find professionals in various areas such as skincare, physical therapy, consumer products, finance, CFOs, business executives, and virtually any other topic you can imagine.

What is the velocity of content delivery through the content marketplace?

The velocity of content delivery depends on your specific requirements. We have the capacity to create as much content as you need, as quickly as you need it. Typically, you can expect content to be delivered within a couple of weeks.

Which quality control measures are in place on the content marketplace?

As the client, you have full control over selecting which content to publish and which experts to collaborate with, ensuring that the quality meets your standards.

How do you select suitable creators on the marketplace?

We select creators based on their credentials and capabilities. We thoroughly evaluate their expertise and ensure they possess the necessary skills to create the best possible content, as well as provide impactful insights.

We care about your privacy

We use cookies to enhance your browsing experience, serve you personalized ads or content, and analyze our website traffic. By clicking “Accept”, you consent to our use of cookies.

Read more