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Organic Marketing

Explore organic marketing strategies with our experts to craft and refine your own approach that leads to conversions.
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When it comes to your website, you don't want to base your decisions on a hunch or an opinion. You want to base it on data. This is where SEO A/B tests come in. The whole point of SEO A/B testing is to increase your site's performance by testing different versions of a page or elements within a page at the same time. SEO A/B tests can improve page ranking and click-through rate on the search engine results page, resulting in increased traffic. It can also improve user experience and click-through rate on the page itself to help reach your marketing goals. Here’s what we cover in this video: Why businesses need SEO A/B testing What SEO A/B testing is SEO A/B testing vs. regular A/B testing Why run SEO A/B tests How to run an SEO A/B tests SEO A/B testing to improve rankings SEO A/B testing to improve click-through rate SEO A/B testing to increase conversions Challenges of SEO A/B testing Best software for SEO A/B testing -- Resources: Ready to get started? Visit Entail’s website: https://entail.ai/?utm_source=youtube&utm_medium=socials&utm_campaign=description-links&utm_content=socials-link Check out our article for more insights: https://entail.ai/resources/organic-marketing/seo-ab-testing-guide See our CRO in action: https://entail.ai/products/conversion-rate-optimization-software -- Timestamps: 00:00 Introduction 00:20 Why businesses need SEO A/B testing 00:46 What SEO A/B testing is 02:35 SEO A/B testing vs. regular A/B testing 03:58 Why run SEO A/B tests 04:41 How to run an SEO A/B tests 06:10 SEO A/B testing to improve rankings 07:44 SEO A/B testing to improve click-through rate 08:55 SEO A/B testing to increase conversions 10:34 Challenges of SEO A/B testing 12:14 Best software for SEO A/B testing 13:27 Conclusion -- About Entail: Entail AI is an organic marketing platform that enables businesses to generate revenue from social media and SEO. Entail's CMS offers an enterprise-grade solution for content strategy, creation, and SEO. Entail's CRO is a fully automated software that enables businesses to increase conversion rates from their content. Book a demo with us: https://entail.ai/demo -- Socials: LinkedIn: https://www.linkedin.com/company/entailai Facebook: https://www.facebook.com/EntailAI Tik Tok: https://www.tiktok.com/@entail_ai Twitter: https://twitter.com/entail_ai Instagram: https://www.instagram.com/entail.ai/
Guide

March 27, 2025

SEO A/B testing: A step-by-step guideIf you manage a large website with lots of content, SEO A/B tests can help you learn what works best to improve click-through rates and conversions.
Customer journey map: What it is and how to create one
Guide

March 27, 2025

Customer journey map: What it is and how to create oneMaster the basics of customer journey mapping with our practical guide, complete with examples and templates to help you get started.
The sales funnel effectively means understanding that potential customers go through the same funnel stages, even if they arrive through different channels and user journeys. If you're already familiar with the basic concept of a sales funnel, you know the real challenge is leveraging it effectively within your business. So how do you take it to the next level? By mapping out your funnels and strategically creating content for every stage and channel, you can capitalize on your sales funnel and drive conversions. We’ll tackle the following topics: - What the sales funnel is - Examples of a sales funnel in B2B and B2C - How to create a sales funnel - Stages of the sales funnel - Mapping the sales funnel with AI - How to leverage the sales funnel with your marketing - How to measure sales funnels and optimize content across multiple channels -- Resources: Ready to get started? Visit Entail’s website: https://entail.ai/?utm_source=youtube&utm_medium=socials&utm_campaign=description-links&utm_content=socials-link Check out our article for more insights: https://entail.ai/organic-marketing/guide-to-sales-funnels-using-ai-to-maximize-reach-and-conversions See our keyword cannibalization tool in action: https://entail.ai/products/content-strategy-software/keyword-cannibalization-tool -- Timestamps: 00:00 Introduction 00:16 What is a sales funnel 00:45 Sales funnel example 01:59 How to build a sales funnel 04:28 Map sales funnels with AI 05:45 How to leverage sales funnels 06:39 Measure and optimize sales funnels 07:39 Entail CRO software 08:15 Conclusion -- About Entail: Entail AI is an organic marketing platform that enables businesses to generate revenue from social media and SEO. Entail's CMS offers an enterprise-grade solution for content strategy, creation, and SEO. Entail's CRO is a fully automated software that enables businesses to increase conversion rates from their content. See Entail AI in action: https://entail.ai/demo -- Socials: LinkedIn: https://www.linkedin.com/company/entailai Facebook: https://www.facebook.com/EntailAI Tik Tok: https://www.tiktok.com/@entail_ai Twitter: https://twitter.com/entail_ai Instagram: https://www.instagram.com/entail.ai/
Guide

February 20, 2025

Guide to sales funnels: Using AI to maximize reach and conversionsLearn what the sales funnel is, how to use it, and how to make your funnels more accurate and effective.