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Products
Solutions
Resources
Solve topic selection and prioritization, automate internal linking, and prevent content cannibalization with an AI-driven topical authority model.
Include diverse variables , factor-in meta data, and generate more accurate insights.
Target audience
Simplify targeting with audience segmentation and the definition of customer personas.
Keyword relevance
Identify target keywords and related keyword phrases, then determine their relevance to one another.
Keyword grouping
Determine every keyword’s conversion potential, then map out logical links across pieces of content.
Domain analysis
Obtain advanced content performance insights insights via thorough site or page audits.
Search data
Get a full picture by taking complex variables, such as search volume and competition, into consideration.
SERP analysis
Conduct SERP analysis across diverse page types to identify missed ranking opportunities.
Establish topical authority using an AI-driven model
Identify relevant keywords and long-tail phrases, then group them together in strategic clusters to map your content out according to user search intent
Evaluate the performance of your target keywords on search engines and competitor sites to determine interest in them, along with the difficulty of ranking for them
Determine exactly how relevant your content will be to your target audience, as well as the likelihood of it converting your reader to take the desired action
Improve the overall user experience by determining where your content falls short and supplementing the gaps
Proactively eliminate the possibility of duplicating your own content and protect your SEO performance in the process
Develop a logical hierarchy of information, prioritized according to your audience needs & business goals.
Automate the internal linking process to improve navigation across your website, as well as enhance user experience and page authority.
Foster awareness by educating visitors with non-promotional, informational content that satisfies their search intent.
Cultivate interest by demonstrating the benefits of your product/service, and equipping visitors with value-adding information.
Drive visitors towards action by clarifying on how exactly your product/service solves their problem, along with providing clear calls-to-action.
Automate your content planning process by preparing content calendars, several months in advance, via value-driven topic prioritization
Generate long-term value for visitors with content that provides helpful insights, tips, and advice
Cover time-sensitive topics and current events, or hop on the bandwagon with viral trends
Discover unique perspectives on all things related to content strategy creation - from keyword research to internal linking.
Explore resources
Solve every aspect of content strategy creation using an AI-driven topical authority model.
Get expert-created articles and video content, that speaks directly to your audience.
Conduct your entire content management process from a centralized, headless platform.
Publish any type of content type directly to your site on pages with perfect SEO - no dev work required.
Convert organic traffic into sales with personalized content, enriched with monetization widgets.
Can the content strategy software assist with identifying content gaps and opportunities?
Yes, the content strategy software helps identify content gaps and opportunities by mapping relevant topics, categorizing them by funnel stage, and highlighting areas with more or less competition. It enables you to see what topics you haven't covered, aiding in identifying content opportunities and areas for improvement.
How does content strategy software improve the overall content creation process?
Establishing a solid strategy with our software ensures that your content performs well and helps target the topics that are most relevant to your clients. This enables you to focus on topics with ranking potential and those at the right stage of the sales funnel.
Are there any built-in content strategy templates available?
Yes, we provide built-in content strategy templates for various purposes, including but not limited to B2B, B2C, and e-commerce content strategy.
How do you choose the right content strategy approach for your business needs?
It all starts with identifying your target audience, competitors, search volume, and products, along with determining your business goals, particularly at the bottom of the sales funnel. By considering these factors, you can develop a customized content strategy that suits your business needs.
Does the software provide tools for content planning and editorial calendars?
Yes, you can use our software to create a comprehensive content plan and leverage the CMS to streamline the editorial process, including scheduling content. With the ability to map relevant topics, you can plan your content in advance—even months ahead.
